Review recent policy updates, sorted newest first, with lightweight filters for quick review.
Total updates
233
UpdatedHow to Learn From Creators on TikTok Shop
How to "Learn From Creators" on Tik
As a creator on TikTok Shop, we understand that trying to create quality shoppable videos can be overwhelming, which is why we encourage you to use the learn from creators tools. TikTok Shop's learn from creators tools offer a customized learning process so yo
Summary
Updated the date and minor wording corrections in the 'Learn From Creators' guidance without changing the core functionalities or requirements.
Household Appliances Requirements02/26/2026Key Points:To sell Household Appliances, you may need to submit documentation through the Qualification Center. Requirements vary depending on your role as a seller.For help with the review process and rejection handl
Summary
The update revises the Household Appliances Requirements document with a new effective date and corrects minor typographical errors (e.g., 'Furnance' to 'Furnace') without changing substantive rules or enforcement policies.
Show moreShow lessQuick Navigation: Where should you start?My score suddenly dropped / a benefit was paused → Jump to: How Sellers Can Improve Shop Performance ScoreI want to unlock Affiliate Marketing/Campaigns but SPS blocks me → Jump to: What are the Benefi
Summary
Detected text changed in a low-signal section and does not clearly introduce a new seller or affiliate requirement.
Guide to Promotion Performance Score04/25/2026SummaryWhat is the Promotion Performance Score and who is eligible to have one on TikTok Shop? | Show moreShow lessCurrently we are conducting a preview launch of the NEW version of PPS for select creators. If you
Summary
The Promotion Performance Score eligibility criteria were updated to require 5+ delivered orders, 5+ videos posted, or 2+ livestreams hosted in the last 30 days (shortened from 90 days). The score updates daily and benefits unlock at score thresholds remain similar, with creator badges starting in June. The policy clarifies how product scores and content quality affect the PPS and adds guidance on content creation and product selection.
Gambling Policy03/13/2026Key Points:This policy applies to both Sellers and Creators.Gambling and games of chance are prohibited on TikTok Shop, including raffles, spins, sweepstakes, and any content where users pay for a chance to win.Only approved sellers ma
Summary
Updated Gambling Policy clarifies that invited creators in high-risk livestream activities may be geo-restricted to non-producing countries; no other material changes to gambling, breaks, auctions, or giveaways rules.
Fulfillment Policy04/27/2026Key Points:Sellers must dispatch and deliver orders within the required Service Level Agreements.All orders need valid tracking numbers to meet dispatch requirements and let customers track deliveries.Sellers must maintain key fulfi
Summary
Clarified that orders using TikTok Shipping dispatched within the dispatch SLA are considered on-time deliveries for OTDR calculations; enforcement actions for failing to meet dispatch SLA include limiting product exposure, point deductions, order volume limits, and suspension; enforcement actions for failing to fulfill orders with a cancellation rate of 90% or more over 30 days may include shop suspension or deactivation; enforcement actions now explicitly include issuing refunds and account deactivation.
UpdatedExpiration Date Labeling and Shelf Life Requirements
Expiration Date Labeling and Shelf Life Requirements
Expiration Date Labeling and Shelf Life Requirements02/27/2026Key Points:Certain categories must comply with specific expiration date labeling requirements.Products shipped to customers must have enough remaining shelf life before expiration.This document outl
Summary
The updated policy clarifies and reorganizes requirements for expiration date labeling and shelf life management, emphasizing clear, accurate expiration dates on applicable products and sufficient remaining shelf life upon delivery, with no substantive changes to enforcement or penalties.
Where do I find Growth Actions?Open Creator Center and look for Growth insights for you to access Growth Actions.Are these recommendations personalized to me?Yes. Growth Actions recommends next steps based on your recent activity and performance, so you can fo
Summary
Updated the Discover Creator Center Growth Actions section with minor text changes and added navigation links for refundable sample and fast refund options, without altering core policy content or requirements.
UpdatedDiagnose Your LIVE Performance with Suggested LIVE Improvements
Diagnose your LIVE performance with Suggested LIVE Improvements
Functionality/ComponentUI interfaceKey functionalities/capabilitiesAccount level diagnosticsAn effective framework, based on research on multiple LIVE sessions, analyzes LIVE performance across five key dimensionsDiligence: Diligence refers to the frequency an
Summary
Updated the Suggested LIVE Improvements module with minor editorial changes and clarifications in descriptions and UI text without altering core functionalities or access.
Dangerous Goods Requirements02/27/2026Key Points:Sellers must ensure hazardous products are stored, labeled, handled, and shipped properly. This includes following laws, rules, and safety standards for these types of products.Sellers must obtain and submit off
Summary
Updated Dangerous Goods Requirements policy with minor editorial changes and clarifications on hazardous product handling, labeling, and documentation submission, including Safety Data Sheets and UN38.3 reports for lithium batteries.
UpdatedCustomer Order Cancellation, Return, and Refund Policy
Customer Order Cancellation, Return, and Refund Policy
Show moreShow lessTikTok Shop's Customer Order Cancellation, Return, and Refund Policy covers aftersale requirements for all sellers who offer products for sale through TikTok Shop. This policy applies to all sellers selling in the US. Shipping TypesThere are
Summary
Updated review timeframes for sellers to respond to return and refund requests, extending review periods to 4 business days for all return requests and clarifying seller responsibilities for refunds and returns, including auto-approval timelines and handling of advanced refunds.
Creator Pilot Program Introduction04/03/2025SummaryWhat is the Creator Pilot Program on TikTok Shop? | Show moreShow lessWhat is the Creator Pilot Program?
Summary
Detected text changed in a low-signal section and does not clearly introduce a new seller or affiliate requirement.
Creators can accept or decline binding invitations via clicking "Learn more" on the invitation card sent by the Agency and then then selecting "Accept" or "Decline". Creators must review and accept the agreements before accepting invitations to be linked to an
Summary
Clarified the process for creators to accept, decline, or unlink agency invitations via the TikTok Shop Creator Center IM interface.
Creator Eligibility Policy05/09/2026Key Points:TikTok users must meet age, identity, and account requirements to access creator features.There are three creator types: Affiliate, Marketing, and Official Shop. Each has different follower requirements and access
Summary
Removed minimum follower requirement for binding as Official or Marketing Account; introduced Early-Stage Pilot Program for Official and Marketing creators with posting limits and graduation criteria; adjusted posting limits during pilot programs; added Extended Pilot Creator restrictions; clarified identity verification and age confirmation processes.
CREATOR CAMPAIGN TERMS AND CONDITIONS FOR TIKTOK SHOP US
CREATOR CAMPAIGN TERMS AND CONDITIONS FOR TIKTOK SHOP US01/23/2026Last Updated: January 22, 2026Previous version: HereBD TikTok USA LLC, with office address at 5800 Bristol Parkway, Suite 100, Culver City, CA 90230 (“TikTok”) wishes to engage you, a creator wh
Summary
Detected text changed in a low-signal section and does not clearly introduce a new seller or affiliate requirement.
Creator Bind Eligibility and Requirements03/13/2026BeginnerKey Points:A creator bind is when a seller links their TikTok Shop to a TikTok creator account.There are two types of creator binds: official creator bind, and marketing creator bind.Sellers can have m
Summary
The policy removes minimum follower requirements for binding as Official or Marketing creator accounts but introduces an early-stage Pilot Program with content limits for newly bound accounts, including limits on e-commerce video publishing and a graduation process based on follower count and risk checks.
COUNTDOWN BIDDING TERMS AND CONDITIONS (BUYER)- US
COUNTDOWN BIDDING TERMS AND CONDITIONS (BUYER)- US03/09/2026COUNTDOWN BIDDING TERMS AND CONDITIONS (BUYER)- USThe Activity (described below) and all participants ("You" or "customer") shall be subject to the terms and conditions as set out below (these "Terms"
Summary
The update to the Countdown Bidding Terms and Conditions (Buyer) primarily involves a date change and minor editorial clarifications without altering substantive rules or enforcement policies.
Collectibles Requirements05/06/2026Key Points:When listing collectibles on TikTok Shop, you may be required to submit:A Certificate of Authenticity (COA) from an approved third-party authenticator or agencyClear product imagesAccurate information about the ite
Summary
Detected text changed in a low-signal section and does not clearly introduce a new seller or affiliate requirement.
Shop Performance ScoreSellers must have a Shop Performance Score of at least 2.5 for the whole duration of the program. If their score falls below 2.5 after registering for the programme, the seller will no longer be eligible for an incentive under this progra
Summary
Updated the Co-funded Ads program details including eligibility criteria, incentive structure, and registration process for sellers and creators participating in TikTok's advertising incentives.
UpdatedChoosing the Right Products for LIVE Selling
Choosing the Right Products for LIVE Selling
Choosing the Right Products for LIVE Selling07/24/2025Livestream ContentWhy Product Selection Is Everything | LabelsExampleTop Selling：Here you can find products based on different rankings. You can explore your preferred category by filtering. Don't forget to
Summary
Updated guidance on selecting and showcasing products for LIVE selling, emphasizing curated bundles of 10+ products, use of product labels and filters, and strategic pinning during LIVE streams to boost engagement and sales.
