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Topics/Seller Operations & Platform

Seller Operations

Rules tied to order handling, shipping, returns, refunds, delivery promises, logistics obligations, and other seller operational requirements.

Shipping or delivery promises that are inaccurateReturns, refunds, or replacements handled outside policy requirementsOperational steps sellers must complete to stay compliant

What this covers

TikTok Shop holds sellers to strict shipping timelines and requires documented handling of returns and refunds — failing to dispatch within your declared window triggers automatic penalty points. Replacement workflows, cancellation handling, and payout eligibility all depend on your account health score staying above the platform threshold. Repeated operational violations can restrict your account even when your product listings are otherwise compliant.

Start with the current guidance below, then use recent updates for context on what shifted.