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Topics/Fashion, Beauty & Lifestyle

Books & Media

Rules for selling books, magazines, audio, video, music, and other media products including copyright, IP, and content restrictions.

Pirated, bootleg, or unauthorized copies of books/media are prohibitedAdult or explicit content in media requires appropriate platform gatingMagazines and newspapers with harmful or illegal content are prohibited

What this covers

Pirated, bootleg, or unauthorized copies of books, films, and audio recordings are prohibited on TikTok Shop regardless of how the listing is described — the platform actively screens for known copyrighted content sold without authorization. Explicit or adult-rated media requires proper content gating, and publications that promote illegal activity or contain harmful content are subject to removal without appeal. If you're selling licensed media, be ready to document that license if challenged.

Start with the current guidance below, then use recent updates for context on what shifted.