Summary
Enforcement actions section restructured into standalone list format. No new enforcement actions, penalties, or triggers added — all items were already present in prior policy text under the same section title.
Why it matters
This is a presentation-only reorganization. Sellers face no new compliance obligations or enforcement risks from this change. The underlying enforcement framework and consequences remain identical to the previous version.
Recommended action
No action required. Review the updated layout for clarity, but no policy compliance changes need to be implemented. Maintain existing enforcement monitoring practices.
Sending warning messages
Temporarily restricting access to specific seller account features and functions
Removing or freezing product listings
Suspending or restricting access to campaigns, user growth events, affiliate programs, and other platform benefits
Temporarily restricting a seller from creating new listings, when duplicate product listings are identified across multiple shops in the same shop group
Temporarily reducing the visibility of the shop or its products
Limitations or restrictions on Seller Shipping (from 90 days up to 365 days)
Order volume limits, up to and including suspension of new orders If a seller's shop is deactivated or the Order Volume Limit (OVL) reaches 0, the e-commerce permissions of its associated creator accounts (Official Accounts or Marketing Accounts) will be blocked simultaneously. If a seller's permissions are restored, the creator accounts' permissions will be restored accordingly
If a seller's shop is deactivated or the Order Volume Limit (OVL) reaches 0, the e-commerce permissions of its associated creator accounts (Official Accounts or Marketing Accounts) will be blocked simultaneously. If a seller's permissions are restored, the creator accounts' permissions will be restored accordingly
Requiring account re-verification
No content was removed in this update.
Affects: Creator, Seller, Listing